Gran Vía de Don Diego López de Haro, 40 bis, 1ª Planta - Bilbao

The K factor and the Glokal strategy

In an increasingly “globalized” world, the “local effect” is becoming an essential factor in determining competitiveness. The emergence of new players, the growing protagonism of new spaces, the “globalization” of the value chains, the “paradoxes of internationalization” with contradictory demands in internationalization and local commitment (employment, wealth, welfare, resources, decision centres, intellectual property and technology, etc.) are leading us towards new business, territorial and government strategies.

The obligatory demand of any “base area” requires a number of factors which every region must be able to offer its companies and citizens. The answers to competitiveness and welfare require the presence of the “K” factor in all the essential elements of the strategy.

KKKKEN-ENOVATING-LAB-08